Items Remaining in Shopping Cart
I don't know if this is a problem with the other Markets, I keep having problems leaving items in their cart and not completing the order process.
Since we cannot check what is in people's cart, as an enhancement to the system, could a script run nightly looking for items in a cart, then send an email to the customer? Then if the cart has not been emptied by the next day, it would be emptied and the customer notified.
If other Market's have different ideas how to handle customer's that think they placed an order and actually did not, I would like to hear it.
Thanks
John
Keyboard shortcuts
Generic
| ? | Show this help |
|---|---|
| ESC | Blurs the current field |
Comment Form
| r | Focus the comment reply box |
|---|---|
| ^ + ↩ | Submit the comment |
You can use Command ⌘ instead of Control ^ on Mac
Support Staff 1 Posted by Eric Wagoner on Aug 29, 2011 @ 01:40 PM
"Shopping Cart Abandonment" is a big issue for all online marketplaces, and googling that phrase will get you a couple hundred thousand websites all telling you how to reduce it. There's no way to eliminate it, and many ways to tackle it. Here's what I've done:
Another popular online farmers market system, the Oklahoma Food Coop system, went with the approach that people can add items to their cart at any time during the order cycle, and that when the market closes, all carts are converted to orders. I think this exposes the market managers and the growers to too much risk, since you'll get a lot more false orders from people just testing out the system, or starting to shop before realizing they'll be out of town on pickup day, etc. The OK Coop minimizes that by requiring a pretty hefty membership fee before ordering, and I think that discourages the casual shopper.
The trouble with timers is our markets tend dot have such short ordering windows. If a customer adds something to their cart at noon on Tuesday and I close the market at 8pm that evening, then a reminder email wouldn't do any good to get that order placed. I've thought about running a timer much more often, such as every hour, and then expiring carts after two or three hours, or when the markets close. I'm still keeping that option open, but it does have a downside: I've seen people add items to their carts for the next ordering cycle, either after they've placed orders for the current cycle or knowing that they're not going to be around this week. People do this at Amazon, too -- they spend a week or two adding things to their cart, and then placing a big order all at once. Expiring carts would take away that ability.
At my market, we get one or two people a month that never check out and still come to pick up their order. We have internet access at our pickup location, so I can pull up their account and see their order history and the number of items in their cart. If that number is greater than zero, I remind them about the checkout step and the confirmation emails. I don't think we've ever had anyone not checkout twice.
2 Posted by Aleece Landis on May 06, 2020 @ 05:28 PM
How do I make sure Customers are reminded that they need to check out?
How do I create an automated reminder e-mail about stuff left in the cart?
3 Posted by Aleece Landis on May 06, 2020 @ 05:33 PM
Is there any way for me to see what people have in their cart? I'm not sure how I could pull and prep an order for pick up if it isn't checked out.
Support Staff 4 Posted by Eric L Wagoner on May 06, 2020 @ 05:57 PM
People have to check out. There are many legitimate reasons why someone would add stuff to their cart but *not* check out.
There are really big bold words at the top of the checkout screen warning people their order has not been placed, that they have to review the items and click the “Place order” button at the bottom. Pretty much every single online retailer has the same process — add things to your cart, check out, get your stuff — so this system isn’t any different from what’s expected of an online ordering website. It’s the same of course as going to a regular grocery store… you can’t just add items to your cart and then immediately take them to your car.
5 Posted by Aleece Landis on May 07, 2020 @ 01:18 AM
But is there a cart reminder e-mail template I could trigger to remind people that they have items in their cart perhaps the day before I close the market?